How to attract and retain good tenants

In the realm of real estate investment, securing reliable and responsible tenants can make or break the success of your portfolio. Beyond the initial lease agreement, the ability to attract and retain high-quality tenants is a critical element that directly impacts both cash flow and property value.

We share some proven techniques and best practices for landlords and property managers aiming to cultivate long-term, mutually beneficial relationships with their tenants.

Maximise the appeal of the property

A clean and well-maintained property is more likely to attract responsible tenants who will treat the space with respect. Speak to your property manager on how you can add extra features to your property to make it more appealing to target tenants without over capitalising. By providing these amenities, you can appeal to your target demographic by standing out from the competition. Aside from a full renovation, you can update some features to help boost appeal. Features popular with tenants include:

  • A fresh coat of paint throughout the property
  • Stainless steel kitchen appliances
  • New vanity, tiles and bathroom fittings
  • Air conditioning  
  • Washing machine and dryer
  • Good quality blinds, shutters, curtains
  • High speed internet
  • A usable outdoor area

Consider allowing pets

The most popular incentive for tenants is often allowing pets, as pet owners are often willing to sign longer leases and are often prepared to pay a premium rent for the privilege of having a pet.

Your property manager will need to make sure there are conditions in the lease agreement that stipulate what needs to be done after the tenant leaves, such as carpet cleaning. The property manager will also screen prospective pet owners thoroughly, and check references for the pets to ensure there is no potential damage to your property.

Find a trusted property manager

An experienced property manager is a local expert on all things real estate. They understand the strategies to not only draw in but also maintain excellent tenants, which creates a stable and profitable investment journey.

They will be able to use their market knowledge to price your property fairly, ensuring the rate is not so high that it detracts potential tenants, and not too low that it compromises on your returns.  

Your property manager will be able to assist you in finding the best suited tenants and implement a rigorous screening process to select the most reliable and responsible individuals, reducing the risk of late payments and property damage. To do this, property managers will check references, verify employment and income, and conduct a comprehensive background check.

Incentivise lease renewals

Encourage lease renewals by offering incentives to responsible tenants. Consider providing a rent discount, upgrading amenities, or offering a longer lease term. These incentives not only retain good tenants for a longer term which will contribute to a stable income stream.

 

Did you know The Agency manages over 10,000 properties nationwide with a value of $9 billion? Our property management team has the experience and expertise to assist with asset management and maximise your returns and rental yield. Contact us today to find out more