Home in WA - Staging your property with Perth Style Company
In episode 25 of Home in WA, host Jon Williams sits down with Sara James, Director at Perth Style Company to discuss how styling your home before sale can attract more interest and maximise your selling price.
Watch Home in WA every weekend on Channel 7, where we take you on tours of some of the most gorgeous properties WA has to offer, and provide property market insights you can use.
Interview with Sara James, Director at Perth Style Company
Buying a home isn’t really just about the size of the bedrooms, the stone tops in the kitchen or even the beautiful backyard. Instead, as we so often see, it's all about the feeling someone gets when walking into the home, and most importantly, whether they can see themselves living there. One of the best ways to make this happen is to use a carefully curated styling concept to stage the home. To talk about how this works, host Jon Williams caught up with Director of Perth Style Company, Sara James.
Jon Williams: Sara, how do you help people prepare their homes for sale?
Sara James: Jon, we work with the home seller in conjunction with the real estate agent. Generally, the seller will move out for the month, taking their family, their kids, their dog… And then we come in and stage the vacant home for sale: bringing in all the furniture, the finishes and ensuring that it not only looks good online, but that people fall in love with it when they come to view the home.
Jon Williams: So why do you think it's so important to stage your home when selling?
Sara James: Well with the staging furniture, it's highly thought out. It's not just about bringing in a few cushions and making things look good. We utilize the space to ensure that all of the beautiful finishes are creating opulence. In that display kind of home, we're not just having the owners' things here and there; it's about overall increasing the sale price of the home and utilizing the spaces to add as much value as possible.
There is a compelling reason why staging your home has become a key component in many of our property campaigns. To speak to a property partner about your home, go to the agency.com.au